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<channel>
	<title>Service Oriented Architecture - SOA</title>
	<atom:link href="http://www.soaguru.com/feed" rel="self" type="application/rss+xml" />
	<link>http://www.soaguru.com</link>
	<description>www.soaguru.com</description>
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		<item>
		<title>Bullet-proof your Cloud and SOA &#8211; CloudCon Webcast</title>
		<link>http://www.soaguru.com/bullet-proof-your-cloud-and-soa-cloudcon-webcast-2</link>
		<comments>http://www.soaguru.com/bullet-proof-your-cloud-and-soa-cloudcon-webcast-2#comments</comments>
		<pubDate>Thu, 17 May 2012 10:00:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Implementation]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/bullet-proof-your-cloud-and-soa-cloudcon-webcast-2</guid>
		<description><![CDATA[Oracle sponsored the recently concluded CloudCon Virtualization online event. Jyothi Swaroop, Product Director, Oracle Fusion Middleware &#8211; talked about the need to &#34;bullet-proof&#34; your Cloud and SOA in a couple of webcasts at the event. Abstract:Cloud computing is changing how enterprises look at end-to-end IT operations. As cloud adoption soars, CIOs want to “bullet-proof the [...]]]></description>
			<content:encoded><![CDATA[<p>Oracle sponsored the recently concluded CloudCon Virtualization online event.</p>
</p>
<p>Jyothi<br />
 Swaroop, Product Director, Oracle Fusion Middleware &#8211; talked about the<br />
need to &quot;bullet-proof&quot; your Cloud and SOA in a couple of webcasts at the<br />
 event.<span></span></p>
<p><span>Abstract:Cloud computing is changing how enterprises<br />
look at end-to-end IT operations. As cloud adoption soars, CIOs want to<br />
“bullet-proof the cloud” to ensure business-critical manageability and<br />
governance. Watch this webcast to learn how SOA Governance is being tuned for<br />
Cloud Governance, including security, policy compliance and even SLAs.</span></p>
<p> <a title="Webast: Bullet-proof your Cloud and SOA" href="https://www.idevnews.com/registration?event_id=184&amp;code=ws_sidebar"><img src="https://blogs.oracle.com/governance/resource/CloudCOn.jpg" /></a></p>
<p><b><a title="Webast: Bullet-proof your Cloud and SOA" href="https://www.idevnews.com/registration?event_id=184&amp;code=ws_sidebar">View the webcasts here</a></b></p>
</p>
<p> </p>


]]></content:encoded>
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		</item>
		<item>
		<title>Integration appliances: Impact 2012 Reporter’s Notebook</title>
		<link>http://www.soaguru.com/integration-appliances-impact-2012-reporter%e2%80%99s-notebook</link>
		<comments>http://www.soaguru.com/integration-appliances-impact-2012-reporter%e2%80%99s-notebook#comments</comments>
		<pubDate>Wed, 16 May 2012 10:00:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Solutions]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/integration-appliances-impact-2012-reporter%e2%80%99s-notebook</guid>
		<description><![CDATA[While the enterprise software business remains a good one, integration hardware appliances continue to grab headlines. With Oracle’s Exalogic and, now, IBM’s PureSystems, unveiled at Impact 2012, the integration hardware appliance product pipeline seems primed. These machines are said to cope with complexity, one of the biggest hurdles to software integration today, by &#8221;canning&#8221; known [...]]]></description>
			<content:encoded><![CDATA[<p>While the enterprise software business remains a good one, integration hardware appliances continue to grab headlines. With Oracle’s Exalogic and, now, <a href="http://searchsoa.techtarget.com/news/2240149494/IBM-PureSystems-integration-appliance-to-vie-with-Oracle-offerings">IBM’s PureSystems</a>, unveiled at Impact 2012, the integration hardware appliance product pipeline seems primed.</p>
<p>These machines are said to cope with complexity, one of the biggest hurdles to software integration today, by &#8221;canning&#8221; known good integration configurations. As with a prefabricated house, there is room for customization, but the appliance may not meet the special needs of all integration developers.</p>
<p> </p>
<p><img class="aligncenter" src="http://http.cdnlayer.com/itke/blogs.dir/100/files/2012/05/puresystems011.png" alt="PureSystems 2012" /> </p>
<p>Ease of integration is the basic raison d&#8217;etat  behind IBM’s PureSystems box, shown above. Integration has become such a tangle, that there is little doubt some shops will consider the box as a way to cope.  The path has been set for Big Blue shops by DataPower, the XML appliance that IBM acquired a number of years ago from start-up DataPower and took to market in a big way. For many IBM-oriented undertakings, &#8221;DataPower&#8221; is almost synonymous with &#8221;ESB.&#8221; Its utility was especially enhanced with the addition of object brokering and data caching capabilities.</p>
<p>If you’d like to see more of PureSystems and other doings at IBM Impact 2012 check out&nbsp;<a href="http://searchsoa.com" title="http://SearchSOA. " target="_blank">SearchSOA.com</a>’s <a href="http://searchsoa.techtarget.com/photostory/2240150090/IBM-Impact-2012-in-pictures/1/Impact-2012-builds-on-SOA">Impact 2012 in pictures slide show</a>.</p>


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		</item>
		<item>
		<title>Got Brand Loyalty?</title>
		<link>http://www.soaguru.com/got-brand-loyalty</link>
		<comments>http://www.soaguru.com/got-brand-loyalty#comments</comments>
		<pubDate>Tue, 15 May 2012 21:47:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Infrastructure]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/got-brand-loyalty</guid>
		<description><![CDATA[Brand loyalty is derived from winning the hearts and minds of your customers. It is won by invoking a sense of dedication, passion, and excitement that other products simply can’t provide. You have to turn your customers into brand advocates. When you’ve got brand advocates, they form communities, organize events, and ultimately promote your products [...]]]></description>
			<content:encoded><![CDATA[<p>Brand loyalty is derived from winning the hearts and minds of your customers. It is won by invoking a sense of dedication, passion, and excitement that other products simply can’t provide. You have to turn your customers into brand advocates. When you’ve got brand advocates, they form communities, organize events, and ultimately promote your products and brand for you. Sometimes,&#8230;
<div>
<a href="http://feeds.feedburner.com/~ff/Soa-infrastructure?a=fr_7OZ8XHUA:PWMYzo7anpA:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/Soa-infrastructure?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/Soa-infrastructure?a=fr_7OZ8XHUA:PWMYzo7anpA:dnMXMwOfBR0"><img src="http://feeds.feedburner.com/~ff/Soa-infrastructure?d=dnMXMwOfBR0" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/Soa-infrastructure?a=fr_7OZ8XHUA:PWMYzo7anpA:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/Soa-infrastructure?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/Soa-infrastructure?a=fr_7OZ8XHUA:PWMYzo7anpA:F7zBnMyn0Lo"><img src="http://feeds.feedburner.com/~ff/Soa-infrastructure?i=fr_7OZ8XHUA:PWMYzo7anpA:F7zBnMyn0Lo" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/Soa-infrastructure?a=fr_7OZ8XHUA:PWMYzo7anpA:V_sGLiPBpWU"><img src="http://feeds.feedburner.com/~ff/Soa-infrastructure?i=fr_7OZ8XHUA:PWMYzo7anpA:V_sGLiPBpWU" border="0"></img></a>
</div>
<p><img src="http://feeds.feedburner.com/~r/Soa-infrastructure/~4/fr_7OZ8XHUA" height="1" width="1" /></p>


]]></content:encoded>
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		</item>
		<item>
		<title>Bullet-proof your Cloud and SOA &#8211; CloudCon Webcast</title>
		<link>http://www.soaguru.com/bullet-proof-your-cloud-and-soa-cloudcon-webcast</link>
		<comments>http://www.soaguru.com/bullet-proof-your-cloud-and-soa-cloudcon-webcast#comments</comments>
		<pubDate>Tue, 15 May 2012 21:37:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Governance]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/bullet-proof-your-cloud-and-soa-cloudcon-webcast</guid>
		<description><![CDATA[Oracle sponsored the recently concluded CloudCon Virtualization online event. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Jyothi Swaroop, Product Director, Oracle Fusion Middleware &#8211; talked about the need to &#34;bullet-proof&#34; your Cloud and SOA in a couple of webcasts at the event. Abstract:Cloud computing is changing how enterprises look at end-to-end IT operations. [...]]]></description>
			<content:encoded><![CDATA[<p>Oracle sponsored the recently concluded CloudCon Virtualization online event.</p>
<p><!--[if gte mso 9]&gt;--></p>
<p>  Normal<br />
  0</p>
<p>  false<br />
  false<br />
  false</p>
<p>  EN-US<br />
  X-NONE<br />
  X-NONE</p>
<p>  MicrosoftInternetExplorer4</p>
<p><!--[if gte mso 9]&gt;--></p>
<p><!--[if gte mso 10]&gt;--></p>
<p>Jyothi Swaroop, Product Director, Oracle Fusion Middleware &#8211; talked about the need to &quot;bullet-proof&quot; your Cloud and SOA in a couple of webcasts at the event.<span></span></p>
<p><span>Abstract:Cloud computing is changing how enterprises<br />
look at end-to-end IT operations. As cloud adoption soars, CIOs want to<br />
“bullet-proof the cloud” to ensure business-critical manageability and<br />
governance. Watch this webcast to learn how SOA Governance is being tuned for<br />
Cloud Governance, including security, policy compliance and even SLAs.</span></p>
<p> <a href="https://www.idevnews.com/registration?event_id=184&amp;code=ws_sidebar" title="Webast: Bullet-proof your Cloud and SOA"><img src="https://blogs.oracle.com/governance/resource/CloudCOn.jpg" /></a></p>
<p><b><a href="https://www.idevnews.com/registration?event_id=184&amp;code=ws_sidebar" title="Webast: Bullet-proof your Cloud and SOA">View the webcasts here</a></b></p>
</p>
<p> </p>


]]></content:encoded>
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		</item>
		<item>
		<title>OVERNET BizTalk Innovation Event &#124; May 24, 2012 – Milan, Italy</title>
		<link>http://www.soaguru.com/overnet-biztalk-innovation-event-may-24-2012-%e2%80%93-milan-italy</link>
		<comments>http://www.soaguru.com/overnet-biztalk-innovation-event-may-24-2012-%e2%80%93-milan-italy#comments</comments>
		<pubDate>Tue, 15 May 2012 17:17:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Solutions]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/overnet-biztalk-innovation-event-may-24-2012-%e2%80%93-milan-italy</guid>
		<description><![CDATA[Next week there will be BizTalk event in Milan. Overnet Education in collaboration with Microsoft Italy and User Group Italiano Connected System will organize, for the first time an interesting event related to BizTalk Server and integration services with the presence of international speakers. Myself, Sandro, Tord and Saravana will speak at this event. Event [...]]]></description>
			<content:encoded><![CDATA[<p>Next week there will be BizTalk event in Milan. <a href="http://overneteducation.it/"><strong>Overnet Education</strong></a> in collaboration with <strong><a href="http://www.microsoft.com/it-it/default.aspx">Microsoft Italy</a></strong> and <strong><a href="http://ugics.org/">User Group Italiano Connected System</a></strong> will organize, for the first time an interesting event related to BizTalk Server and integration services with the presence of international speakers. Myself, Sandro, Tord and Saravana will speak at this event. </p>
<p>Event is organized by <a href="http://soa-thoughts.blogspot.com/2012/04/biztalk-community-series-introducing_13.html"><strong>Nino Crudele</strong></a> in collaboration with me and few others. <strong>Nino</strong> is the founder of the <a href="http://ugics.org/"><strong>User Group Italiano Connected System</strong></a> and will be our host. I would like to invite you all to join us next May 24, 2012 in Milan, Italy.</p>
<p>The <strong>agenda</strong> for the event:</p>
<p><strong>13:45 – 14:00</strong>: Registration;
<p><strong>14:00 – 14:15</strong>: Welcome;
<p><strong>14:15 – 15:00: BizTalk Host thresholds and automatic throttling</strong><br />by <strong><a href="http://biztalkadmin.com/">Tord Glad Nordahl</a></strong>;
<p><strong>15:00 – 15:45: BizTalk360</strong><br />by <strong><a href="http://blogs.digitaldeposit.net/saravana/">Saravana Kumar</a></strong> (MVP BizTalk Server)
<p><strong>15:45 – 16:00</strong>: Break;
<p><strong>16:00 – 16:45: Adapter Pack Integration Capabilities (BizTalk)</strong><br />by Steef-Jan Wiggers (MVP BizTalk Server)
<p><strong>16:45 – 17:30: Introduction to the Azure Service Bus EAI/EDI features<br /></strong>by <strong><a href="http://sandroaspbiztalkblog.wordpress.com/">Sandro Pereira</a></strong> (MVP BizTalk Server)
<p><strong>17:30 – 18:00: BizTalk Innovation Event Wrap up<br /></strong>by <a href="http://ninocrudele.ugics.org/"><strong>Nino Crudele</strong></a> (MVP BizTalk Server)
<p><strong>18:00:</strong> Closure
<p>Click <a href="http://www.overneteducation.it/ViewPage.aspx?p=3016d177-e803-42db-b0eb-3bf0b658ad64"><strong>here</strong></a> to ensure your registration or to get more information’s about this event.</p>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/34524994-8948411291131792926?l=soa-thoughts.blogspot.com" alt="" /></div>


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		</item>
		<item>
		<title>VLC – VideoLAN – Reach 1 billion downloads</title>
		<link>http://www.soaguru.com/vlc-%e2%80%93-videolan-%e2%80%93-reach-1-billion-downloads</link>
		<comments>http://www.soaguru.com/vlc-%e2%80%93-videolan-%e2%80%93-reach-1-billion-downloads#comments</comments>
		<pubDate>Tue, 15 May 2012 06:36:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Solutions]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/vlc-%e2%80%93-videolan-%e2%80%93-reach-1-billion-downloads</guid>
		<description><![CDATA[VideoLAN would like to thank VLC users 1 billion times, since VLC has now been downloaded more than 1 billion times from our servers, since 2005! &#160; VideoLAN &#8211; VideoLAN &#8211; Download Statistics.]]></description>
			<content:encoded><![CDATA[<p>VideoLAN would like to thank VLC users 1 billion times, since VLC has now been downloaded more than 1 billion times from our servers, since 2005!</p>
<p>&nbsp;</p>
<p><a href="http://www.videolan.org/vlc/stats/downloads.html">VideoLAN &#8211; VideoLAN &#8211; Download Statistics</a>.</p>


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		</item>
		<item>
		<title>SOA Developer &#8211; Raytheon Polar Services &#8211;  Garland, TX</title>
		<link>http://www.soaguru.com/soa-developer-raytheon-polar-services-garland-tx-3</link>
		<comments>http://www.soaguru.com/soa-developer-raytheon-polar-services-garland-tx-3#comments</comments>
		<pubDate>Sun, 13 May 2012 10:00:04 +0000</pubDate>
		<dc:creator>SOA Guru</dc:creator>
				<category><![CDATA[SOA Jobs]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/soa-developer-raytheon-polar-services-garland-tx-3</guid>
		<description><![CDATA[an immediate need for an SOA developer based out of&#8230; Service Oriented Architecture (SOA) interfaces utilizing Oracle SOA 11g suite (BPEL, OSB, AIA, Weblogic&#8230; From Raytheon Polar Services &#8211; 12 May 2012 10:08:29 GMT &#8211; View all Garland jobs]]></description>
			<content:encoded><![CDATA[<p>an immediate need for an SOA developer based out of&#8230; Service Oriented Architecture (SOA) interfaces utilizing Oracle SOA 11g suite (BPEL, OSB, AIA, Weblogic&#8230; <br />
            From Raytheon Polar Services &#8211; 12 May 2012 10:08:29 GMT<br />
            &#8211;  View all <a href="http://www.indeed.com/l-Garland,-TX-jobs.html">Garland jobs</a></p>


]]></content:encoded>
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		</item>
		<item>
		<title>Get Awarded for Your Innovation</title>
		<link>http://www.soaguru.com/get-awarded-for-your-innovation</link>
		<comments>http://www.soaguru.com/get-awarded-for-your-innovation#comments</comments>
		<pubDate>Sat, 12 May 2012 10:01:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Solutions]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/get-awarded-for-your-innovation</guid>
		<description><![CDATA[If you&#8217;re innovating with Oracle Fusion Middleware, then you need to know that the Call for Nominations for the 2012 Oracle Fusion Middleware Innovation Awards is open now through July 17, 2012.]]></description>
			<content:encoded><![CDATA[<p>If you&#8217;re innovating with Oracle Fusion Middleware, then you need to know that the Call for Nominations for the <a target="_blank" href="http://www.oracle.com/us/corporate/awards/middleware/index.html">2012 Oracle Fusion Middleware Innovation Awards</a> is open now through July 17, 2012.</p>


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		</item>
		<item>
		<title>Does everyone (except Google) have a platform strategy?</title>
		<link>http://www.soaguru.com/does-everyone-except-google-have-a-platform-strategy</link>
		<comments>http://www.soaguru.com/does-everyone-except-google-have-a-platform-strategy#comments</comments>
		<pubDate>Sat, 12 May 2012 10:00:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[SOA Implementation]]></category>
		<category><![CDATA[SOA Solutions]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/does-everyone-except-google-have-a-platform-strategy</guid>
		<description><![CDATA[#bizarch The obvious ones &#8211; Apple, Amazon, Microsoft General comments &#8220;The new market disruption is the migration of a large number of demanding customers away from phones-as-voice-products to phones-as-computing-products. The low-end disruption is the migration of a large number of less demanding customers from branded phones to unbranded, commodity phones. &#8230; The new market disruption [...]]]></description>
			<content:encoded><![CDATA[<p><span>#<a href="http://twitter.com/#%21/search/%23bizarch">bizarch</a></span> The obvious ones &#8211; Apple, <a href="http://rvsoapbox.blogspot.co.uk/2012/05/business-as-platform-amazon.html">Amazon</a>, Microsoft</p>
<p>General comments</p>
<blockquote><p>
&#8220;The new market disruption is the migration of a large number of<br />
demanding customers away from phones-as-voice-products to<br />
phones-as-computing-products. The low-end disruption is the migration of<br />
 a large number of less demanding customers from branded phones to<br />
unbranded, commodity phones. &#8230; The new market disruption is evidenced by the shift of fortunes to Apple and Samsung and away from every other device maker.&#8221; Horace Dediu, <a href="http://www.asymco.com/2012/05/03/the-phone-market-in-2012-a-tale-of-two-disruptions/">The phone market in 2012: a tale of two disruptions</a> (May 2012) </p></blockquote>
<blockquote><p>
&#8220;Apple is the most valuable company in technology (and indeed in the<br />
world) because it integrates hardware, software and services. It’s the<br />
first, and only, company to do all these three well in service of jobs<br />
that the vast majority of consumers want done.&#8221; Horace Dediu, <a href="http://www.asymco.com/2012/05/01/which-is-best-hardware-software-or-services/">Which is best: hardware, software or services?</a> (May 2012)</p></blockquote>
<p>Disney</p>
<ul>
<li>John Hagel, <a href="http://edgeperspectives.typepad.com/edge_perspectives/2006/02/disney_pixar_an.html" rel="bookmark" title="Permanent Link to Disney, Pixar, Apple and Jobs">Disney, Pixar and Jobs</a> (February 2006)</li>
</ul>
<ul>
<li><a href="http://www.asymmetricdesign.com/2006/02/disney-pixar-apple-and-jobs/" rel="bookmark" title="Permanent Link to Disney, Pixar, Apple and Jobs">Disney, Pixar, Apple and Jobs</a> (February 2006)</li>
</ul>
<p><i>Back in 2006, people like Hagel thought that Steve Jobs didn&#8217;t understand platforms. Maybe he didn&#8217;t then, but he certainly caught up later.&nbsp;</i> </p>
<ul>
</ul>
<p>
eBay</p>
<ul>
<li>Dare Obasanjo, <a href="http://www.25hoursaday.com/weblog/2006/03/09/ETech2006TripReportEBayWebServicesAMarketplacePlatformForFunAndProfit.aspx" rel="bookmark">eBay Web Services: A Marketplace Platform for Fun and Profit</a> (March 2006)</li>
<li>Haydn Shaughnessy, <a href="http://elasticenterprise.wordpress.com/2011/10/17/ebays-platform-strategy/">eBay&#8217;s Platform Strategy</a> (Oct 2011) </li>
</ul>
<p>
Elsevier</p>
<ul>
<li><a href="http://rvsoapbox.blogspot.com/2011/10/smart-content.html">Smart Content</a> (Oct 2011)</li>
</ul>
<p>
Nike</p>
<ul>
<li>Nick Vitalari, <a href="http://elasticenterprise.wordpress.com/2012/01/30/competition-and-the-elastic-enterprise-business-platforms-personal-biometrics-and-strategic-options-nike-and-fuelband/">Competition and the Elastic Enterprise: Business Platforms, Personal Biometrics and Strategic Options: Nike and FuelBand</a> (Jan 2012)
</li>
</ul>
<ul>
<li>Art Petty, <a href="http://artpetty.com/2012/03/03/systems-thinking-meets-platform-strategy-and-social-media-via-nike/">Systems Thinking Meets Platform Strategy and Social Media via Nike+</a> (March 2012) </li>
</ul>
<p>
Nokia</p>
<ul>
<li>Ron Adner, <a href="http://blogs.hbr.org/cs/2012/05/a_sad_lesson_in_collaborative_innovation.html">A Sad Lesson in Collaborative Innovation</a> (HBR May 2012)</li>
<li>The partnership between Nokia and Microsoft &#8220;is a clear admission that Nokia&#8217;s own-platform strategy has<br />
faltered,&#8221; said Ben Wood, an analyst with research firm CCS: Insight. (<a href="http://www.bbc.co.uk/news/business-12427680">BBC News, Feb 2011</a>)</li>
</ul>
<p>
Walmart</p>
<ul>
<li>Nick Vitalari, <a href="http://elasticenterprise.wordpress.com/2011/09/07/walmart-and-the-power-of-business-platforms/">Walmart and The Power of the Business Platform</a> (Sept 2011)</li>
</ul>
<p>and finally <b>Google</b></p>
<ul>
<li>Steve Yegge, “<a href="https://plus.google.com/112678702228711889851/posts/eVeouesvaVX">Stevey’s Google Platforms Rant</a>” (Oct 2011)</li>
<li>Christopher Meyer, Steve Yegge&#8217;s Google Platform Rant (Oct 2011)</li>
</ul>
<p><i>Steve Yegge compares Google with Amazon: Google has a lot of things in its favour, but its platform strategy is not one of them. See my comment </i><a href="http://rvsoapbox.blogspot.com/2011/10/google-as-platform-not.html">Google as a Platform (NOT)</a> (Oct 2011)&nbsp; </p>
<ul>
</ul>
<ul>
<li>&#8220;Page and his management team have mandated that all Googlers focus on<br />
seven business areas, and that they don’t look to expand Google’s reach<br />
beyond these core initiatives.&#8221; Farhad Manjoo, <a href="http://www.slate.com/articles/technology/technology/2012/03/google_acquisitions_the_search_company_s_startling_transformation_under_ceo_larry_page_.html">Google&#8217;s Grand Plan</a> (Slate, March 2012) </li>
</ul>
<ul>
<li>&#8220;Page&#8217;s emphasis on streamlining Google&#8217;s product line has made the<br />
company&#8217;s thousands of employees focused on how &#8212; and if &#8212; a tool<br />
adequately fulfills users&#8217; needs.&#8221; Bianca Bosker, <a href="http://www.huffingtonpost.com/2012/03/28/marissa-mayer-google-future_n_1385549.html">Google&#8217;s Future</a> (Huffington Post, March 2012)</li>
</ul>
<p>&nbsp;<i>That&#8217;s not a platform strategy, that&#8217;s a traditional product portfolio strategy!</i></p>
<ul>
<li>Eric Jackson, <a href="http://www.forbes.com/sites/ericjackson/2012/04/13/googles-paranoid-governance-structure-has-made-it-less-innovative-not-more/">Google&#8217;s Paranoid Structure has made it less innovative, not more</a> (Forbes, April 2012) </li>
<p><i></i></ul>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/6106782-8552412419962587672?l=rvsoapbox.blogspot.com" alt="" /></div>
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		<title>View the Source, Luke</title>
		<link>http://www.soaguru.com/view-the-source-luke</link>
		<comments>http://www.soaguru.com/view-the-source-luke#comments</comments>
		<pubDate>Sat, 12 May 2012 10:00:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[BPM & SOA]]></category>

		<guid isPermaLink="false">http://www.soaguru.com/view-the-source-luke</guid>
		<description><![CDATA[The concept of code ownership is always a touchy topic. When a vendor builds a custom application for you, who owns the code of that application? Your contract hopefully says that you do, but what does that really mean? Can you access the source code of the application, and if so, can you understand the [...]]]></description>
			<content:encoded><![CDATA[<p>The concept of code ownership is always a touchy topic. When a vendor builds a custom application for you, who owns the code of that application? Your contract hopefully says that you do, but what does that really mean? Can you access the source code of the application, and if so, can you understand the source in order to fix a bug or make enhancements? Unless your developers were embedded in the contractor’s development team, chances are that you can’t.</p>
<p>This ability to “view the source” is at the heart of the various advantages a <a href="http://www.appian.com/bpm-software/overview.jsp">BPM software</a> platform has over packaged applications, also known as Commercial Off-the-Shelf (COTS) software.</p>
<p><a href="http://www.appian.com/blog/wp-content/uploads/2012/05/Fonner-Blog-Image.jpg"><img class="alignnone size-full wp-image-4887" src="http://www.appian.com/blog/wp-content/uploads/2012/05/Fonner-Blog-Image.jpg" alt="Fonner Blog Image View the Source, Luke" width="226" height="96" /></a></p>
<p><span></span>The beauty of building applications using a BPM platform like Appian is that you truly own your applications. This is because all decent BPM platforms include a graphical modeler where an application’s pieces are configured, not coded. Instead of needing access to the underlying Java/C++ code, you only need access to the underlying configuration for Process Models, Rules, User Interfaces, etc.</p>
<p>For example, at any time you can view the source configuration for a BPM application simply by opening the Process Models in the modeler. And of course, because all good BPM suites use BPMN notation, the Process Models can be understood by anyone familiar with this industry standard notation. The same concept of configuration over coding applies to Rules, Constants, Data Structures, etc.</p>
<p>This is important because having access to your application source means you can see exactly how and why your application is working the way it is. Need to trace back and see why a certain decision was made? Just open the history of the model and view the gateway and rule logic that led to the final state. In addition, if you see an opportunity to improve your business processes, you can easily enhance your application if you have access to the source. You aren’t at the mercy of a consultant’s coding expertise (and hourly fee) or a vendor’s development roadmap.</p>
<p>In addition, truly advanced BPM suites provide full export capability, allowing you to export an entire application as a collection of XML files. This is especially important if you are running your BPM applications in the cloud. The website CIO.com recently <a href="http://www.cio.com/article/705806/Hostage_Crisis_in_the_Cloud_Can_You_Rescue_Your_Data_">highlighted</a> the problem of cloud providers holding customer applications hostage. With responsible cloud BPM suites like Appian, customers need not worry because the customers themselves have the ability to export their entire application whenever they like.</p>
<p>With a BPM platform like Appian, you always have access to the source configuration for your applications. With that comes a degree of control that is simply not possible with COTS software. To learn more about the advantages of BPM software over packaged applications, read our &#8220;<a href="http://www.appian.com/bpm-resources/registrations/whitepaper_software.jsp">Don&#8217;t License Another Software Application Until You Read This!</a>&#8221; white paper.</p>
<p>- Jed Fonner, Principal Consultant</p>
<p><img src="http://feeds.feedburner.com/~r/AppianInsight/~4/r1-qTnFMjU4" height="1" width="1" /></p>


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